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General Overview of Netflix: Business Analysis

8 Pages 3494 Words
Netflix Inc., a leading internet entertainment company, was founded by CEO Reed Hastings and software executive Marc Randolph. Their vision to become “the amazon.com of something” began with the sale and distribution of rental DVDs by mail and transformed into an internet based streaming system of computer television. In 1997, Netflix was established as a way for customers to enjoy...

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Netflix: Marketing Challenges & Opportunities in Digital Media

6 Pages 2752 Words
Abstract Media consumption across the globe is progressively happening in digital formats. The surge in the number of devices capable of supporting digital media along with increasing internet access speed, has delivered consumers with an option to access the media content of his choice be it data, entertainment or social activity anytime, anyplace. Media consumption in the world has shown...

IPL Captains: Virat Kohli's Transformational Leadership

5 Pages 2207 Words
Executive Summary Transformational leadership is a style of leadership where a leader works with subordinates to identify needed change. The present study focuses on the transformational leadership among the captains in the IPL. In this study a sample of 59 respondents were selected to identify the transformational leadership style adopted by eight captains in IPL. The data were collected with...

Analysis of Castle Lager: Research Design and Data Collection

7 Pages 3179 Words
1.1 Research Problem The research problem with reference to the case study is the stereotyping and labelling that is prevalent in South Africa. Racism has always been a prevalent issue in South Africa, there are too many incidents that involve racism. For example, according to Jordaan (2018) the South African Human Rights Commission in 2018 had dealt with 505 complaints...

Community Radio as a Catalyst for Development

2 Pages 759 Words
Introduction Community radio has emerged as a pivotal tool in fostering community development, providing a platform for marginalized voices, and facilitating local engagement. In an era where digital media dominates, community radio stands out by offering localized content that resonates with specific communities. It serves not just as a means of entertainment but as a powerful medium for education, social...

Disaster Recovery Plan: Case Study of Bank of America

6 Pages 2780 Words
Introduction: Overview of the disaster recovery plan: A business needs to deal with many vital operations through which it can provide the services to its clients or customers. Higher the number of customers; higher is the pressure for the business to provide quality services in time. For example, a banking organization needs to provide financial services to its customers and...

Reflective Essay on Online Shopping Website eBay

2 Pages 738 Words
Most are familiar with the massive online shopping website eBay, which connects buys and sellers in a massive online marketplace. eBay hosts more than 11 million product searches per hour and has more than 1 billion products listed at any time (Smith, 2019). Like many others I have used eBay for anything from collectible books to new car parts, you...
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Role of Competitive Strategy for Business Success: Analytical Essay

7 Pages 3152 Words
1. Introduction Based on the first assignment report, various frameworks were being used to evaluate on RMIT Business College’s internal and external environment in the private higher education industry in Singapore. Through the analysis, we were able to recognize that the combination of both factors has resulted in a management challenge, which thereafter was redefined as a problem statement. However,...

Analysis of Pepsi's 2017 Campaign in Black Lives Matter Movement

3 Pages 1368 Words
For our advertising campaign I chose to compare it to the 2017 Pepsi campaign featuring Kendall Jenner as the leading lady. I chose this advert to use as a guideline on what not to do, in my opinion this Pepsi campaign embodies everything advertisement should avoid, due to the plethora of moral issues. There was so much backlash surrounding the...

Digital Marketing's Impact on McDonald's Position in Society

4 Pages 1777 Words
I will be researching the different methods of digital marketing and how it affects Mcdonald's status in society, as many of their customers react differently to each product and service. Within the research, I will be focusing on the concept of marketing, methods including social media, famous adverts and the use of cross-collaboration with other entities in the international markets....

HR Recruitment Challenges in Industry 40

7 Pages 3197 Words
Abstract: ‘Industry 4.0’, known also as the fourth industrial revolution is likely to impact the professional field of Human resources (HR). The new emerging reality of Automation and digitization is expected to bring about changes in all aspects of business management. Already, the corporate world is abuzz with concepts such as: Redefining sourcing and recruitment, Virtual Reality (VR) in Onboarding,...

Ideal Digital Marketing Strategy: Analytical Essay

10 Pages 4392 Words
Part A Introduction The purpose of this essay is to explain what leadership challenges Wirkkala may face while keeping the company united in its development goals. Wirkkala was started by four university friends after they completed their graduation. The company was doing well in the starting periods, but after some years company started to face some issues regarding leadership and...

Key Components of an Effective Disaster Recovery Plan

2 Pages 807 Words
Introduction In an era where technology is deeply embedded in every aspect of organizational operations, a comprehensive Disaster Recovery Plan (DRP) is indispensable. A DRP is a documented, structured approach with instructions for responding to unplanned incidents. The primary goal of a DRP is to ensure that an organization can quickly resume mission-critical functions following a disaster. The necessity of...

Netflix Strategy Analysis

6 Pages 2919 Words
Summary of the Article Anders Bylund’s article in The Montley Fool titled “What is Netflix, Inc.’s Competitive Advantage?” provides a key understanding of Netflix today. The article reviews the gains and the valuation ratios of Netflix’s business growth and provides insight into the business growth strategy of Netflix. The article mentions three key components of company’s success. These components are...

Analytical Essay on Market Environment of PepsiCo Inc.

6 Pages 2642 Words
Executive Summary This study is done to examine the market environment of PepsiCo Inc. PepsiCo is one of the world’s leading food and beverage brand. It’s a renowned brand and a very well organized multinational Company operating in more than 200 countries. PepsiCo Inc. was formed in 1965 as a result of the merger of two established companies including Pepsi...
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Observations of a Non-academic Text: Analysis of Online Newspaper Article

2 Pages 728 Words
Introduction The text- ‘The new rules of eating al desko” mentions an array of opinions concerning the issue of eating or drinking at people’s desks from some experts and office workers’ perspectives. Thus, aspects of genre, audience and purpose are going to be discussed in order to analyze the above text’s different features. Genre To begin with, the genre of...

Disaster Recovery Plan: Analysis of the Planning Philosophy

6 Pages 2507 Words
Explanation: Introduction On September 11, 2001, the terrorist attack destroyed the World Trade Center in New York, which was the most profoundly focused financial territory. This attack destroyed the twin towers, as well as demolished the financial system. Banks situated in the World Trade Center experienced an uncommon disaster. The company's backup facilities which were excessively close to the essential...

Importance of International Trade: Case Study of Emerging Economy of China

6 Pages 2791 Words
Our increasingly globalising world continues to create trade relationships internationally, making factors of production more substantially integrated and reliant on one another. According to Hoskisson et al (2000)Economic growth is an increase in the output capacity of a chosen economy and is an increase in aggregate demand (AD) for which the formula is: AD=Consumption +Investment +Government spending +(Exports-Imports) and when...

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