Data Mining and Its Security
6 Pages
2945 Words
Data mining is primarily used today by companies with a strong consumer focus - retail, financial, communication and marketing organizations. It enables these companies to determine relationships among 'internal' factors, such as price, product positioning or staff skills, and 'external' factors, such as economic indicators, competition and customer demographics. And, it enables them to determine the impact on sales, customer...
Data MiningPrivacy
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