Comparative Analysis of Uber and OLA
3 Pages
1245 Words
Meru Cabs introduced organized rental cab service in the Indian market in 2004. It soon became popular amongst consumers in urban or metropolitan areas. However, the real revolution came in 2010 with the introduction of app based cab aggregators. OLA was launched in 2011 and Uber followed in 2013. With technological advancements and door to door service becoming the industry...